The hexadecimal color code #D90DAD represents a medium shade in the purple family. In the RGB color model, this color is composed of 217 red, 13 green, and 173 blue, which translates to approximately 85% red, 5% green, and 68% blue. This makes it a highly saturated color with warm undertones that can evoke different emotional responses depending on its application.
When analyzed in the HSL (Hue, Saturation, Lightness) color space, #D90DAD has a hue of 313 degrees, a saturation level of 89%, and a lightness value of 45%. The hue angle of 313° places this color firmly in the purple spectrum. In the HSV/HSB color model, this translates to a hue of 313°, saturation of 94%, and brightness/value of 85%.
For print applications using the CMYK color model, #D90DAD would be reproduced using 0% cyan, 94% magenta, 20% yellow, and 15% black. The closest web-safe color is #CC0099, which may be useful for ensuring compatibility across older displays and systems.
This color works well in various design contexts. With its medium lightness, it's versatile enough for both foreground elements and subtle backgrounds. The high saturation makes this color vibrant and attention-grabbing, ideal for call-to-action buttons, highlights, and accent elements. When pairing #D90DAD with other colors, consider its complementary color at hue 133° for maximum contrast, or use analogous colors within 30° of its hue for harmonious combinations. The decimal representation of this color is 14224813, which can be useful in certain programming contexts.
🔢 Color Conversion Codes for #D90DAD
Tailwind CSS
fuchsia-600
HEX
#D90DAD
RGB
rgb(217, 13, 173)
RGB %
85%, 5%, 68%
HSL
hsl(313, 89%, 45%)
HSV
hsv(313, 94%, 85%)
CMYK
0%, 94%, 20%, 15%
Decimal
14224813
Web Safe
#CC0099
🎨 Color Schemes for #D90DAD
Complementary
Analogous
Triadic
Split Complementary
Tetradic (Rectangle)
🔄 Alternatives to #D90DAD
🌗 Shades and Tints of #D90DAD
Shades (adding black)
Tints (adding white)
🎚️ Tones of #D90DAD
Tones (adding gray / desaturating)
🌈 Hue Variations of #D90DAD
Hue Variations (shifting the color spectrum)
👁️ Preview of #D90DAD in Use
Text on #D90DAD
This demonstrates text readability on the color background. (Click to edit)
#D90DAD as Text
This shows the color used as text on white. (Click to edit)
👓 Color Blindness Simulation for #D90DAD
Check how a color is perceived by people with different types of color blindness to create more accessible designs. Understanding color perception helps ensure your content is accessible to everyone.
Vivid Magenta is a medium, vibrant, warm purple color with a hue angle of 313°, saturation of 89%, and lightness of 45%. Its RGB value is (217, 13, 173) and its CMYK breakdown is C:0% M:94% Y:20% K:15%.
This is a Summer (Cool) color palette archetype. Royalty, Luxury, Ambition, Magic. Purple combines the stability of blue and the energy of red.
Frequently Asked Questions About #D90DAD
What is the HEX code for Vivid Magenta? +
The HEX code for Vivid Magenta is #D90DAD. In CSS you can use it directly as color: #D90DAD; or as a background: background-color: #D90DAD;. The three-character shorthand is not available for this color since it cannot be reduced without changing the value. Use the full six-character hex for accurate reproduction in any web or design project.
What is the RGB value of #D90DAD? +
The RGB value of #D90DAD is rgb(217, 13, 173). This means the color contains 217 out of 255 parts red, 13 out of 255 parts green, and 173 out of 255 parts blue. Red is the strongest channel in this color mix. You can use the full RGB function in any CSS property: color: rgb(217, 13, 173);
What is the HSL value of #D90DAD? +
The HSL value of #D90DAD is hsl(313, 89%, 45%). The hue is 313°, placing it in the purple family on the color wheel. The saturation is 89%, making it vibrant. The lightness is 45%, making it medium. HSL is the most useful format for programmatic color manipulation in CSS, as you can easily adjust lightness to create tints and shades.
Is #D90DAD a warm or cool color? +
#D90DAD is classified as a warm color based on its hue angle of 313°. Warm colors — reds, oranges, and yellows — evoke energy, enthusiasm, and urgency. They tend to advance visually and draw the eye. In design, warm colors are often used for calls-to-action, food and hospitality brands, and anywhere a feeling of warmth or excitement is desired.
What is the CMYK value of #D90DAD? +
The approximate CMYK value of #D90DAD is C:0% M:94% Y:20% K:15%. CMYK (Cyan, Magenta, Yellow, Key/Black) is the color model used in physical printing. Unlike RGB which mixes light additively on screens, CMYK mixes inks subtractively on paper. Note that the RGB-to-CMYK conversion is an approximation — screen colors and print colors exist in different color gamuts, and some screen colors cannot be exactly reproduced in print. For precise print work, consult a professional print color profile or Pantone matching system.
