The hexadecimal color code #77040D represents a dark shade in the red family. In the RGB color model, this color is composed of 119 red, 4 green, and 13 blue, which translates to approximately 47% red, 2% green, and 5% blue. This makes it a highly saturated color with warm undertones that can evoke different emotional responses depending on its application.
When analyzed in the HSL (Hue, Saturation, Lightness) color space, #77040D has a hue of 355 degrees, a saturation level of 93%, and a lightness value of 24%. The hue angle of 355° places this color firmly in the red spectrum. In the HSV/HSB color model, this translates to a hue of 355°, saturation of 97%, and brightness/value of 47%.
For print applications using the CMYK color model, #77040D would be reproduced using 0% cyan, 97% magenta, 89% yellow, and 53% black. The closest web-safe color is #660000, which may be useful for ensuring compatibility across older displays and systems.
This color works well in various design contexts. As a darker shade, it works well for text, headers, and creating visual weight in compositions. The high saturation makes this color vibrant and attention-grabbing, ideal for call-to-action buttons, highlights, and accent elements. When pairing #77040D with other colors, consider its complementary color at hue 175° for maximum contrast, or use analogous colors within 30° of its hue for harmonious combinations. The decimal representation of this color is 7799821, which can be useful in certain programming contexts.
🔢 Color Conversion Codes for #77040D
Tailwind CSS
red-900
HEX
#77040D
RGB
rgb(119, 4, 13)
RGB %
47%, 2%, 5%
HSL
hsl(355, 93%, 24%)
HSV
hsv(355, 97%, 47%)
CMYK
0%, 97%, 89%, 53%
Decimal
7799821
Web Safe
#660000
🎨 Color Schemes for #77040D
Complementary
Analogous
Triadic
Split Complementary
Tetradic (Rectangle)
🔄 Alternatives to #77040D
🌗 Shades and Tints of #77040D
Shades (adding black)
Tints (adding white)
🎚️ Tones of #77040D
Tones (adding gray / desaturating)
🌈 Hue Variations of #77040D
Hue Variations (shifting the color spectrum)
👁️ Preview of #77040D in Use
Text on #77040D
This demonstrates text readability on the color background. (Click to edit)
#77040D as Text
This shows the color used as text on white. (Click to edit)
👓 Color Blindness Simulation for #77040D
Check how a color is perceived by people with different types of color blindness to create more accessible designs. Understanding color perception helps ensure your content is accessible to everyone.
Deep Vivid Rose is a dark, vibrant, warm red color with a hue angle of 355°, saturation of 93%, and lightness of 24%. Its RGB value is (119, 4, 13) and its CMYK breakdown is C:0% M:97% Y:89% K:53%.
This is a Winter (Deep) color palette archetype. Compassion, Playfulness, Romance. Pink is intuitive and insightful, showing tenderness and kindness.
Frequently Asked Questions About #77040D
What is the HEX code for Deep Vivid Rose? +
The HEX code for Deep Vivid Rose is #77040D. In CSS you can use it directly as color: #77040D; or as a background: background-color: #77040D;. The three-character shorthand is not available for this color since it cannot be reduced without changing the value. Use the full six-character hex for accurate reproduction in any web or design project.
What is the RGB value of #77040D? +
The RGB value of #77040D is rgb(119, 4, 13). This means the color contains 119 out of 255 parts red, 4 out of 255 parts green, and 13 out of 255 parts blue. Red is the strongest channel in this color mix. You can use the full RGB function in any CSS property: color: rgb(119, 4, 13);
What is the HSL value of #77040D? +
The HSL value of #77040D is hsl(355, 93%, 24%). The hue is 355°, placing it in the red family on the color wheel. The saturation is 93%, making it vibrant. The lightness is 24%, making it dark. HSL is the most useful format for programmatic color manipulation in CSS, as you can easily adjust lightness to create tints and shades.
Is #77040D a warm or cool color? +
#77040D is classified as a warm color based on its hue angle of 355°. Warm colors — reds, oranges, and yellows — evoke energy, enthusiasm, and urgency. They tend to advance visually and draw the eye. In design, warm colors are often used for calls-to-action, food and hospitality brands, and anywhere a feeling of warmth or excitement is desired.
What is the CMYK value of #77040D? +
The approximate CMYK value of #77040D is C:0% M:97% Y:89% K:53%. CMYK (Cyan, Magenta, Yellow, Key/Black) is the color model used in physical printing. Unlike RGB which mixes light additively on screens, CMYK mixes inks subtractively on paper. Note that the RGB-to-CMYK conversion is an approximation — screen colors and print colors exist in different color gamuts, and some screen colors cannot be exactly reproduced in print. For precise print work, consult a professional print color profile or Pantone matching system.
