The hexadecimal color code #740248 represents a dark shade in the purple family. In the RGB color model, this color is composed of 116 red, 2 green, and 72 blue, which translates to approximately 45% red, 1% green, and 28% blue. This makes it a highly saturated color with warm undertones that can evoke different emotional responses depending on its application.
When analyzed in the HSL (Hue, Saturation, Lightness) color space, #740248 has a hue of 323 degrees, a saturation level of 97%, and a lightness value of 23%. The hue angle of 323° places this color firmly in the purple spectrum. In the HSV/HSB color model, this translates to a hue of 323°, saturation of 98%, and brightness/value of 45%.
For print applications using the CMYK color model, #740248 would be reproduced using 0% cyan, 98% magenta, 38% yellow, and 55% black. The closest web-safe color is #660033, which may be useful for ensuring compatibility across older displays and systems.
This color works well in various design contexts. As a darker shade, it works well for text, headers, and creating visual weight in compositions. The high saturation makes this color vibrant and attention-grabbing, ideal for call-to-action buttons, highlights, and accent elements. When pairing #740248 with other colors, consider its complementary color at hue 143° for maximum contrast, or use analogous colors within 30° of its hue for harmonious combinations. The decimal representation of this color is 7602760, which can be useful in certain programming contexts.
🔢 Color Conversion Codes for #740248
Tailwind CSS
pink-900
HEX
#740248
RGB
rgb(116, 2, 72)
RGB %
45%, 1%, 28%
HSL
hsl(323, 97%, 23%)
HSV
hsv(323, 98%, 45%)
CMYK
0%, 98%, 38%, 55%
Decimal
7602760
Web Safe
#660033
🎨 Color Schemes for #740248
Complementary
Analogous
Triadic
Split Complementary
Tetradic (Rectangle)
🔄 Alternatives to #740248
🌗 Shades and Tints of #740248
Shades (adding black)
Tints (adding white)
🎚️ Tones of #740248
Tones (adding gray / desaturating)
🌈 Hue Variations of #740248
Hue Variations (shifting the color spectrum)
👁️ Preview of #740248 in Use
Text on #740248
This demonstrates text readability on the color background. (Click to edit)
#740248 as Text
This shows the color used as text on white. (Click to edit)
👓 Color Blindness Simulation for #740248
Check how a color is perceived by people with different types of color blindness to create more accessible designs. Understanding color perception helps ensure your content is accessible to everyone.
Deep Vivid Magenta is a dark, vibrant, warm purple color with a hue angle of 323°, saturation of 97%, and lightness of 23%. Its RGB value is (116, 2, 72) and its CMYK breakdown is C:0% M:98% Y:38% K:55%.
This is a Winter (Deep) color palette archetype. Royalty, Luxury, Ambition, Magic. Purple combines the stability of blue and the energy of red.
Frequently Asked Questions About #740248
What is the HEX code for Deep Vivid Magenta? +
The HEX code for Deep Vivid Magenta is #740248. In CSS you can use it directly as color: #740248; or as a background: background-color: #740248;. The three-character shorthand is not available for this color since it cannot be reduced without changing the value. Use the full six-character hex for accurate reproduction in any web or design project.
What is the RGB value of #740248? +
The RGB value of #740248 is rgb(116, 2, 72). This means the color contains 116 out of 255 parts red, 2 out of 255 parts green, and 72 out of 255 parts blue. Red is the strongest channel in this color mix. You can use the full RGB function in any CSS property: color: rgb(116, 2, 72);
What is the HSL value of #740248? +
The HSL value of #740248 is hsl(323, 97%, 23%). The hue is 323°, placing it in the purple family on the color wheel. The saturation is 97%, making it vibrant. The lightness is 23%, making it dark. HSL is the most useful format for programmatic color manipulation in CSS, as you can easily adjust lightness to create tints and shades.
Is #740248 a warm or cool color? +
#740248 is classified as a warm color based on its hue angle of 323°. Warm colors — reds, oranges, and yellows — evoke energy, enthusiasm, and urgency. They tend to advance visually and draw the eye. In design, warm colors are often used for calls-to-action, food and hospitality brands, and anywhere a feeling of warmth or excitement is desired.
What is the CMYK value of #740248? +
The approximate CMYK value of #740248 is C:0% M:98% Y:38% K:55%. CMYK (Cyan, Magenta, Yellow, Key/Black) is the color model used in physical printing. Unlike RGB which mixes light additively on screens, CMYK mixes inks subtractively on paper. Note that the RGB-to-CMYK conversion is an approximation — screen colors and print colors exist in different color gamuts, and some screen colors cannot be exactly reproduced in print. For precise print work, consult a professional print color profile or Pantone matching system.
